What makes the web work?
S S Yap

independent web professional that writes about user experience design, web development, and internet marketing.

One of few Singapore/Ireland based usability analyst certified by Human Factors International.

Student of Behavioural Science & Psychology.

A Singapore expat in Dublin. Love photography.

www.mryap.com

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October 25th, 5:49pm 0 comments

Show me the money

I’ve signed up to receive our power bill via email.

So, I get an email telling me our latest bill is now available online.

In this email, it provide a prominent link to log in and view my latest bill

www.esb.ie/youraccountonline.

It would be great if the the email contains all of the information I’m most likely interested in –

  • Amount I have to pay and
  • Date that the payment is due.

This allows me to move on to my next email.

If I find something no quite right, I can always click on the link and log-in to investigate.

Those are all small things but a much nicer user experience. 

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Posted 9 months ago

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