Context and prespective on the internet

Most websites still don’t do a good job of putting their product specs in context

How large is "Large"? how large is 10” x 10” x 24”? See this example at

and now check this 2 example

http://singpost.com/s3/storage.html

Which website makes more sense for you as a customer to visualise and grasp sizes?

Little things like this on the WWW make a huge difference in the purchasing decision.

Do your customer a favour. Help them to visualise and grasp sizes, distances, and ratios that are unimaginable.

Where is the ruler?

mryap blog